Conference Program: The 5th International Forum on China’s Image and Global Communication


The 5th International Forum on

China’s Image and Global Communication

Meeting timeJune 18, 2022Saturday)Shanghai Time

To register for the opening ceremony, keynote speech, panel 1, and roundtable: 


08:30-09:00 Conference Admission


09:00-09:10 Opening Ceremony

HostLYU Nan, Shanghai International Studies University

Keynote SpeechLI Yansong, President of Shanghai International Studies University


09:10-09:15 Photo Session


09:15-09:45 Keynote Speech

Daniel C. Hallin, Professor, University of California, San Diego

Topic: Challenges of Journalistic Professionalism in the Contemporary World


09:55-11:00 Parallel Panels


n  Panel 1: Media & China’s National Image

Moderator: LI Xiaomeng, Shanghai International Studies University

1.     Shuo Tang & Lars Willnat, Syracuse University                                                09:55-10:05

Topic: How the Media Shape the Public Perceptions of China and Covid-19

2.         Cole Highhouse, Bowling Green State University                                       10:05-10:15

Topic: China Content on TikTok: The Influence of Social Media Videos on National Image

3.         Muhammad Khalil Khan, Ningbo Tech University                                      10:15-10:25

Topic: China’s Global Image Making: The Belt and Road Initiative in the Islamic World

4.       Dani Madrid-Morales, The University of Sheffield & Herman Wasserman, University of Cape Town    10:25-10:35

        Topic: How Effective are Chinese Media in Shaping Audiences' Attitudes Towards China? A Survey Analysis in Kenya, Nigeria and  South Africa

Discussant: ZHANG Xiaoling, Xi'an Jiaotong-Liverpool University                            10:35-11:00


n  Panel 2: Public Health & Fact-checking

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Moderator: LYU Nan, Shanghai International Studies University

1.         Janet S. Tibaldo, Asian Institute of Journalism and Communication                         09:55-10:10

Topic: Facts, fact-checking and fact checkers: Understanding the Lived Experiences of Truth Vetters

during a National Election in a Pandemic

2.         Ernest Y. Zhang, University of Missouri                                              10:10-10:25

Topic: Provincial and Municipal Leaders' Coronavirus Discourse Repairs Local Governments' Image

in Early 2020

3.         SHEN Hehe, Shanghai Huaxia Economic Academy                                     10:25-10:40

Topic: Opportunities and Challenges: Long-tail creators' dissemination paths and trends

in the Web 3.0 era

Discussant: Hang Min, Tsinghua University                                                10:40-11:00


n  11:00 - 12:30 Roundtable


The Shanghai Dialogue for the 50th Anniversary of Shanghai Communique


GUO Ke: Dean and Professor, Shanghai International Studies University


1.       Louisa Ha: Editor-in-Chief of Online Media and Global Communication, Professor, Bowling Green State University

2.       CHEN Peiqin: Associate Dean and Professor, School of Journalism and Communication, Shanghai International Studies University

3.       Stephen Hartnett: Professor, University of Colorado-Denver

4.       Hamilton Bean: University of Colorado-Denver

5.       Lars Willnat: Professor, Syracuse University

6.       DONG Qingwen: Professor, University of the Pacific

7.       PAN Ji: Fudan University

8.       ZHOU Qingan: Tsinghua University


12:30-14:00 Break



14:00-14:30 Keynote Speech

ModeratorGUO Ke, Dean and Professor, Shanghai International Studies University

Keynote SpeechHU Zhengrong, Director of Chinese Academy of Social Sciences

Topic: International Communication Effectiveness Enhancement Channel: Shared Values


14:30-16:00 Parallel Panels


n  Panel 3: National Image Construction: New Paradigm & Direction

Moderator: SUO Gefei, Shanghai International Studies University

1.         TANG Runhua & LI Xiaonan, Dalian University of Foreign Languages                     14:30-14:45

Topic: The Efficiency Enhancement Value and Realization Path of IP Operation in International


2.         LI Zhi & QIAO Zidan, Television School of Communication University of China             14:45-15:00

Topic: Research onYouTube platform RTD China-related documentary and its construction

 of China’s image

3.       HONG Changhui, Shanghai University                                               15:00-15:15

Topic: Images and Narratives: War Propaganda in the Age of Social Media

4.     SHEN Yue & JIN Shengjun, Shanghai Normal University                                15:15-15:30

Topic: From Soft Power to Warm Power: The Discourse, Dimension and Vision of China's

International Communication Concept Innovation

Discussant: GUO Ke, Shanghai International Studies University                               15:30-15:50


n  Panel 4: China’s National Image in Global Media

Moderator: ZHENG Chuang, Shanghai International Studies University

1.         CHEN Yasai, Shanghai Normal University                                            14:30-14:45

Topic: Conflict and Complicity: The Image of China in Japanese Media (2012-2021)

2.         LI Zhi, Institute of Communication, Communication University of China                    14:45-15:00

Topic: On the Connotation and Reshaping of national image

3.          ZHANG Weiwei, WU Jiayuan & HUANG Ziting, Sun Yat-sen University                   15:00-15:15

Topic: Analysis of the Framework and Emotional Tendency of Korean Mainstream Media

Reporting on the Guangdong-Hong Kong-Macao Greater Bay Area

4.         QIN Jing& NI Hongyue, Zhengzhou University                                        15:30-15:45

Topic: The Representation of China's National Image by YouTube Videos Related to China's

Climate Change

5.         ZHU Li & ZHANG Kaibin, Communication University of China, Zhejiang Normal University   15:15-15:30

Topic:Research on the Change of News Discourse of The Times of India on the Community

of Shared Future for Mankind Initiative (2012-2021)

Discussant: WU Ying, Shanghai International Studies University                               15:15-15:35


n  Panel 5: Olympic Games Beijing 2022 & Sport Communication

Moderator: LU Xinyu, Shanghai International Studies University

1.         CHAI Yue & JING Chenyu, Dalian University of Technology                             14:30-14:45

Topic: Analysis of China's Image Constructed in reporting on the Beijing Winter Olympics by

Spanish-speaking Media in Latin America

2.         XIAN Ming, Dongbei University of Finance and Economics                              14:45-15:00

Topic: Research on the International Communication of Chinese Ping Pong Stories

3.         HUANG Boyang & YUE Zongsheng, Heilongjiang International University, Xiamen University 15:15-15:30

Topic: The Construction and Enlightenment of the National Image of the Winter Olympics Documentary

4.         ZOU Qinghai & DONG Yu, Harbin Engineering University                              15:00-15:15

Topic: Research on the Micro-dissemination of the Beijing Winter Olympics in the Field of

Body Art and Cultural Symbols

Discussant: YAN Yining, Shanghai International Studies University                            15:30-15:50


n  Panel 6: Disinformation & Global Communication

Moderator: LI Xiaomeng, Shanghai International Studies University

1.         WU Xiujuan, Shanghai International Studies University                                  14:30-14:45

Topic: The Spread of Disinformation in the Russian-Ukrainian Mixed War: Information Order,

Public Opinion Manipulation and Legalization Narrative

2.         CHEN Meng, Shanghai Jiao Tong University                                          14:45-15:00

Topic: A Review of the Characteristics, Diffusion and Governance Effects of False Health

Information in Social Media

3.    ZHANG Chunyu, LI Xiaomeng, WANG Qiyu, TANG Yulu & SHAO Yimin, Shanghai International Studies University                                                                      15:00-15:15

Topic:A Review on the Study of Misleading and False Information in Political Communication

4.         SHAO Yimin, Shanghai International Studies University                                 15:15-15:30

Topic: A Review of Global Research on COVID-19 Fact-Checking and a Case Study of China

5.         YE Qiong, Wuhan University                                                      15:30-15:45

Topic: Fact-Checking News in the Internet Age: A Comparative Perspective

Discussant: XU Kaibin, Wuhan University                                                    15:45-16:00


16:00-17:20 Parallel Panels


n  Panel 7: Chinese Culture & Global Communication

Moderator: HOU Wei, Shanghai International Studies University

1.         WANG Zihan & LU Wenjuan, Shanghai International Studies University                                 16:45-17:00

Topic: Public Welfare Communication under the Epidemic

2.         MU Wenyuan, Anhui Broadcasting Movie and Television College                         16:00-16:15

Topic: The Current Situation and Construction of Anhui Cultural Tourism Image in Global Social

Media: An Analysis Based on Instagram Account @anhui_travel

3.         WANG Jing, Shanghai International Studies University                                  16:15-16:30

Topic: The Mediating of Traditional Culture: An Investigation of Media Events Based on the

Chinese Festivals Series

4.         ZHU Lingling, Yangzhou University                                                 16:30-16:45

Topic: Research on the Spatial Production of National Image Driven by Cultural Heritage:

A Case Study of China's Grand Canal

Discussant: CAI Yingzhou, Shanghai International Studies University                                                      17:00-17:20


n  Panel 8Journalism Education and Urban Soft Power

Moderator: LIN Yan, Shanghai International Studies University

1.         WU Feng & JI Ying, Xi’an Jiaotong University                                        16:00-16:15

Topic: Involution and Breaking the Circle: The Latest Progress and Hot Issues in the Going Global

of China's Theoretical Achievements in Journalism and Communication

2.         GUO Ke & CHEN Chen, Shanghai International Studies University                        16:15-16:30

Topic: Rethinking a Chinese Model of Global Journalism in Multi-languages: Global News Practice

 for the Beijing 2022 Winter Olympics

3.         OU Yangjian, Shanghai International Studies University                                  16:30-16:45

Topic:Research on the Global Urban Landscape of Shanghai and its Soft Power

4.         YAN Yining, Shanghai International Studies University                                  16:45-17:00

Topic: Research on Global Multilingual International Public Opinion and Public Opinion Guidance

Mechanism of Major Events

Discussant: ZHU Lian, Shanghai International Studies University                                                   17:00-17:20  


n  Panel 9: Imagining China across Global Media, Industrial, and Educational Landscapes

Moderator: ZHANG Chunyu, Shanghai International Studies University

1.         LI Zhou, Southwest Jiaotong University                                              16:00-16:15

Topic: The ideograph of territorial sovereignty: Framing of China’s Belt and Road Initiative

by the Times of India

2.         JIANG Xinxin, Southwestern University of Finance and Economics                        16:15-16:30

Topic: Mapping China through culinary cartography in Bourdain’s Parts Unknown

3.         JIANG Jing, Hunan University                                                      16:30-16:45

Topic: Work & worldviews: National images in the eye of Chinese and American apparel practitioners

4.         LIU Yang, Beijing Foreign Studies University                                          16:45-17:00

Topic: Cultural bridges and reimagined locations: Western international students’ decision-making of

studying in China

Discussant: JI Yadong, North Central College                                              17:00-17:20


n  Panel 10: Sino-US Relations & National Image

Moderator: SHENG Yingyan,Shanghai International Studies University

1.         WANG Chuanjian & ZHANG Jia, Tianjin Normal University                             16:00-16:15

Topic: Discourse Narratives of the South China Sea in the Study of American Think Tanks (2021-2022)

2.         YAN Jin & XIAO Youliang, Changsha University of Science & Technology                  16:15-16:30

Topic:Discourse Analysis on Sino-US Trade War Reports of Wall Street Journal

3.         CAI Jie, LI Li & CHEN Zhaoyuan, Nanjing University of Finance & Economics, China Agricultural University, Chinese Academy of Social Sciences                                            16:30-16:45

Topic: Can foreign aid help spread the concept of a community with a shared future for mankind:

An analysis based on media reports in recipient countries

Discussant: ZHANG Junfang, Shanghai International Studies University                                                   16:45-17:20


17:20-17:50 Closing Ceremony


Moderator: LYU Nan, Shanghai International Studies University

SummaryCHEN Peiqin, Shanghai International Studies University