Special Issue: Social Media Influencers’ Impact on Developing Country Image in Light of GCC National Visions

Editorial

Social media influencers and global communication: bridging cultures, branding nations, and transforming audiences

December 25, 2025

Mohammad Abuljadail

Page range: 571-573

Research Articles

How social media influencers impact tourism and city image: a cross-cultural comparison of TikTok users in the United States and Saudi Arabia

December 1, 2025

Ping Yang, Chin-Chung Chao, Afnan Qutub, Osama Mohammed Bahassan

Page range: 574-599

Social media influencers on Douyin and Saudi Arabia’s national image building in China: “Roujie” as an example

December 8, 2025

Qicheng Liu, Yushu Zhu

Page range: 600-628

Women’s representation on Instagram: fashion influencers from GCC and non-GCC countries

December 9, 2025

Marta Mensa, Yang Yang

Page range: 629-646

Social media influencers and their role in enhancing Saudi Arabia’s national brand image in global media

December 17, 2025

Duaa Fathi Salim, Mai Walid Salamah

Page range: 647-675

Social media influencers as catalysts in Qatar’s nation branding: the “Qatar Little Prince” phenomenon during the FIFA 2022 World Cup

December 18, 2025

Liping Cen

Page range: 676-710

#Celebrities_of_worthlessness: the dynamics of cancel culture and GCC influencers on X platform

December 12, 2025

Ghayda AlJuwaiser, Aljawhara ALMutarie

Page range: 711-743

GCC social media influencers: building trust and increasing knowledge of users

November 19, 2025

Hajar Mahfoodh, Zainab Mahfoodh, Sayed Hameed Shubbar

Page range: 744-771

Setting a favorable agenda or stimulating skepticism? A survey on the perception and attitudes towards GCC national visions based on influencers’ Twitter posts

December 2, 2025

Musaab Alharbi

Page range: 772-797

Social media influencers and the construction of Qatar’s public image: opportunities and emerging contradictions

December 2, 2025

Guangda Wang, Lojain Suliman

Page range: 798-827